Data You Can Trust.
Decisions You Can Make.
No more vanity metrics, conflicting platform reports, or confusing dashboards. We set up tracking that actually works and reporting that tells you exactly where your money is going.
Most Brands Are Making Decisions on Wrong Data
At Digital Prani, we've audited dozens of brand analytics setups and found the same story every time — GA4 misconfigured, conversions double-counted, platforms overclaiming, and founders making budget decisions based on numbers that simply aren't true. We fix that.
📊 Accurate Conversion Tracking
GA4, Meta Pixel, Google Tag — set up correctly so every purchase, lead, and action is tracked once and attributed properly.
🔗 Cross-Platform Attribution
Stop letting Meta, Google, and Amazon all claim the same sale. We show you which channel is genuinely driving revenue.
📑 Plain-Language Reporting
Weekly and monthly reports written in plain English — what's working, what isn't, and exactly what to do next. No jargon.
🧠 Blended MER Tracking
We set up the one metric that tells you the real truth — Total Revenue ÷ Total Marketing Spend — so you always know your actual efficiency.
The Analytics Setup Framework
Tracking Audit
Full review of your existing GA4, Meta Pixel, and Google Tag setup to identify every error and gap.
Clean Setup
Implementing correct conversion events, GTM tags, and server-side tracking where needed — built to be reliable.
Platform Integration
Connecting all your platforms — Meta, Google, Amazon, Shopify — into one unified view of your marketing performance.
Dashboard Build
A custom reporting dashboard showing your key metrics in one place — updated automatically, no manual work required.
Weekly Analysis
Regular human review of your data to spot anomalies, find opportunities, and flag anything that needs attention.
Monthly Report
Clear, actionable monthly report — what the data says, what it means for your business, and what to do next.